The Jacob Ruth & Co. Policy On Conflict Diamonds

Along with the global diamond industry, Jacob Ruth & Co. has a zero-tolerance policy toward conflict diamonds. Through measures such as the Kimberley Process, which tracks diamonds from mine to market, the industry in partnership with the United Nations, governments, and non-governmental organizations, polices diamond exports to prevent the trade of illegal diamonds.

We only purchase diamonds through the largest and most respected suppliers who, like us, proudly adhere to and enforce the standards established by the Kimberley Process. All of our diamonds are warrantied to be conflict free. If one of our suppliers was ever found to be in violation of that process, we would immediately sever that relationship. We will continue to support and promote any process that works to uphold legitimacy in the diamond trade.

Diamonds are mined throughout the world, including major mines in Australia, Africa, Russia and Canada. Diamonds are a major source of good in many African nations, employing and providing healthcare to thousands. For more information on this issue, please visit DiamondFacts.org.

The Kimberley Process

Jacob Ruth & Co. supports the Kimberley process, which is an International process to track and certify diamonds. In April 2003, congress and President Bush passed a law adopting the Kimberley Process that requires all US diamond retailers to buy diamonds from manufacturers who have documentation warranting that the merchandise was obtained through legitimate channels. Today, the US Customs Service actively enforces the Kimberley Process requirements as diamonds enter American ports.

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Expert Guidance

Need guidance before you start diamond shopping? This simple diamond guide explains the four Cs of diamonds: cut, color, clarity, and carat weight. Select your diamond based on the same criteria jewelers use to grade them. After reading through this guide, you'll be ready to choose the diamond that's right for your taste and budget.

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